Paul Pereira
Business Manager @ TIAA | Analytics, Reporting & Business Process Improvement. Solving business problems through data analysis
- Role
- Business Manager at TIAA
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
General Business & ManagementView LinkedIn profile
About Paul Pereira
Analytics, Database Marketing, Media measurement, Search Engine Marketing, Strategy, SAS,…
Experience
Business Manager
Feb 2024 — Present
Education
University of Rhode Island
Bachelor of Science (B.S.)
University of Rhode Island - College of Business
M.B.A.
Skills
- Sem
- Crm
- Digital Strategy
- Mergers
- Mobile Marketing
- Plannning
- Social Media Monitoring
- Omniture
- Email Marketing
- Marketing
- Database Marketing
- Multivariate Testing
- SEO
- Online Advertising
- Segmentation
- Online Marketing
- Online Acquisition
- Digital Marketing
- Interactive Marketing
- Social Media Measurement
- B2b
- Direct Marketing
- Marketing Research
- Marketing Communications
- Leadership
- Lead Generation
- Customer Acquisition
- Landing Page Optimization
- Strategy
- E-Commerce
- Strategic Partnerships
- Web Marketing
- A/B Testing
- Web Analytics
- Integrated Marketing
- New Media
- Google Analytics
- Media Planning
- Cross-Channel Marketing
- Market Analysis
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