Paul Hydzik
Chief Brand Catalyst, Managing Director at OPEN Marketing
- Role
- Chief Brand Catalyst, Managing Director at Omicron Digital Agency
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Paul Hydzik
BRAND & MARKETING COMMUNICATIONS EXECUTIVE Turns strategic insight into measurable results for the world\'s top brands. Multifaceted executive brings a passion for branding, strategy and creating integrated marketing and communications campaigns: nonprofits, technology and renewable energy, financial and service, retail and packaged goods. Seasoned in clarifying brand value and messaging—B2B and B2C. Proactive problem solver, relationship builder, resource optimizer. Adept at building a persuasive business case, driving board-level decisions, managing to budget and delivering ROI. Demonstrated record of exceeding goals, start-ups to Fortune 500: Citibank, CNA, Cogenra Solar, CompTIA, Dial, FICO, Ford, GM, Hallmark, Heavenly Baker, Kraft, McDonald’s, Microsoft, Motorola, Oscar Mayer, Rotary, Sunwheel, Target, Tioga Energy, Visa. Specialties: Strategic Planning | Start-ups and New Product Launch Customer Experience | Brand Relationships Identity | Advertising | Promotion | Collateral | Direct Online and Social Media | Sales Presentations Internal Communications | Events | Training P&L | Budgeting | Process Improvement | Client Retention | New Business
Experience
Chief Brand Catalyst, Managing Director
Jan 2014 — Present · Portland, OR, US
OPEN is a response to observed demand for a client-agency model calling for a more agile, experienced, matrixed and affordable approach to brand marketing, strategy, messaging and creative.
Education
University of Illinois Urbana-Champaign
Bachelor of Science
Regis University
MBA - 25% Complete
Skills
- Creative Strategy
- Photography
- Copywriting
- Online Advertising
- Direct Marketing
- Strategy
- Social Media Marketing
- Email Marketing
- Start-Ups
- Product Development
- Cycling
- Typography
- College Teaching
- Budgets
- Social Media
- Promotions
- Branding & Identity
- Public Relations
- Business Development
- Marketing
- Strategic Planning
- Crm
- Corporate Branding
- Marketing Communications
- Advertising
- Management
- New Business Development
- Integrated Marketing
- Graphic Design
- Mobile Marketing
- Budgeting
- Brand Development
- Creative Direction
- Digital Marketing
- Digital Strategy
- Marketing Strategy
- Customer Relationship Management (Crm)
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