Paul Hochman
Founder, President @Humongous Media, Inc
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WORK HISTORY
Founder, President @Humongous Media, Inc
Spearheads creative strategies designed to simplify the offerings of highly technical brands, products, and services. Drives growth and customer loyalty in a competitive landscape of technology for Fortune 100 companies: Amazon (AWS, Music, Prime, Alexa, Global Financial Business Services, CX Risk); Akamai, Comcast, GE Healthcare, Zimmer Biomet, Apple Computer, Georgia Pacific, Safeco/Liberty Mutual, Schneider Electric, Intuit, Intel, Wayfair.com, Kaiser Permanente, LG Electronics • : Creates ultra-short-format video content designed to simplify highly complex products with repeatable, data-driven techniques designed to scale for competitive markets.• : Targets brand pain points and sharpens advertising spend with high-impact creative that laps industry competitors. • : Collaborates with client marketing teams and key stakeholders to unravel long-standing challenges, disrupt siloed thinking, and capture brand storytelling with new methodologies.+!• Amazon: Reduced Amazon Car Electrics returns by 90%; created product video library that simplified product offerings and boosted vendor and consumer engagement.• Comcast: Reduced Comcast CS Centers\' call-center volume by 30%; boosted NPS score from -9 to +15.• Dixie Cup: Quintupled (500%+) online sales for Georgia Pacific.• TurboTax: Increased product sales by 20%; created a social media campaign with 6-second targeted social media stories.• Zimmer Biomet: Leveraged AI to create salesforce training and market assets for sales team.
EDUCATION
Dartmouth College
Bachelor of Arts, BA, English Language and Literature
Phillips Academy
ENGLISH LANGUAGE AND LITERATURE/LETTERS
SKILLS
ABOUT PAUL HOCHMAN
Chief Creative & Founder, Humongous Media ✦ Global Technology Marketing ✦ National Media Strategy ✦ AI Optimization ✦ Digital Marketing + Transformation ✦ Integrated Marketing ✦ Digital Storytelling
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