Paul Curci

Experience

1. Producer

   dentsu

   Sep 2023 — Present · NY, US

   Tier 1 Producer for Diageo portfoliooverseeing planning and execution for Tier 1 eventsLead the conceptualization, planning, and execution of high-impact experiential marketing campaigns for Diageo clients across national markets.Collaborate closely with directors, writers, and key stakeholders to establish creative vision, project goals, timelines, and budgets tailored to Diageo\'s brand standards.Manage production schedules, resources, and personnel to ensure timely and efficient execution of tier 1 events and activations.Coordinate with cross-functional teams, including marketing, sales, and creative departments, to align campaign objectives and deliverables for Diageo projects.Oversee post-production activities, working with editors and sound designers to ensure cohesive and high-quality final products that meet Diageo\'s expectations.Facilitate clear and effective communication among all production teams, ensuring alignment and clarity on project objectives for Diageo campaigns.Troubleshoot and resolve production challenges, maintaining a proactive and solution-oriented approach to meet Diageo\'s high standards.Monitor industry trends and innovations in experiential marketing to ensure cutting-edge and impactful campaign execution for Diageo clients.Foster a collaborative and creative work environment, promoting team morale and productivity while working on Diageo projects.

Education

• Florida Atlantic University

  Hospitality Management , Hospitality Administration/Management

• Valencia College

  Associate of Science - AS, Business Administration and Management, General

• University of Central Florida

  Bachelor's degree, International Economics

Skills

• Market Planning
• Tour Manager
• Digital Media
• Shopper Marketing
• Public Relations
• Direct Marketing
• Marketing Communications
• Advertising
• Event Planning
• Online Marketing
• Trade Shows
• Creative Direction
• Marketing Management
• Email Marketing
• Social Media
• Sports Marketing
• Event Management
• Digital Strategy
• Marketing
• Digital Marketing
• Relationship Marketing
• Campaigns
• Sponsorship
• Marketing Research
• Copywriting
• Product Marketing
• Social Networking
• Brand Awareness
• Online Advertising
• Customer Insight
• Market Research
• Setup Crew
• Product Specialist
• Creative Strategy
• Corporate Branding
• Account Management
• Interactive Marketing
• Mobile Marketing
• Media Planning
• Brand Management