Paula Knight

Associate Director, Board Insights (Interim) @EY

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2018 — Present

Associate Director, Board Insights (Interim) @EY

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London, GB

At EY, I worked with the newly formed global team focused on creating campaigns to build and establish EY’s brand among c-suite and boards. I was part of the team that developed EY’s global International Women’s Day (IWD) campaign, and helped conceive and execute EY’s How can more women become architects of the digital world? podcast. EY’s share of voice reached 60% on Twitter during IWD amongst its closest competitors. I also project managed the content output from Innovation Realized, EY’s summit in collaboration with Cirque du Soleil designed for c-suite execs to collaborate and take innovative thinking into meaningful action.

SKILLS

Marketing CommunicationsCopywritingPublic RelationsMarketing StrategyDigital MarketingBrand Positioning StrategiesInternal CommunicationsSensitive IssuesLanguage TrainingLeadershipMarket PlanningLanguage TeachingTeaching English as a Second LanguageCorporate CommunicationsStrategic CommunicationsCorporate BrandingMarketingHighly PersonableDigital StrategyIntegrated MarketingDirect MarketingOnline MarketingEnglishFrenchMedia RelationsContent StrategyPress ReleasesStrategyThought Leadership

ABOUT PAULA KNIGHT

I work with organisations to create strategically aligned and business critical…

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Paula Knight — Associate Director, Board Insights (Interim) at EY in London, GB | Unifers