Paula Malloy

President @Cassiopeia Beauty Consulting

Burbank, CA, US

Full Service Beauty Industry Consulting360-degree service to target, optimize, and drive sales. We are an experienced support team, whose many years of combined industry experience, allows us to facilitate relationships on every level: brands, distributors, and multi-unit shops. We are your partner, who knows no two clients are alike; we customize strategies for each client individually, whether you are new brand who needs a go-to-market strategy, or a multi-unit shop who is opening your 100th location, we become your brand expert so we can help you to build and tell your story. We work with a limited portfolio of brands, to ensure our ability to support each brand as they gain traction in the marketplace. Our goal is to exceed all expectations! If you fall into any of these categories, we can help you with your business! CHAINS - assortment & inventory planning, merchandising, education planning support, operational efficiencies & profitability improvementDISTRIBUTOR - assortment & inventory planning, store merchandising, education planning support, sales onboarding & trainingBRANDS – create brand strategy, product development, production planning & contract filler liaison, inventory planning & 3PL liaison, education planning, promotional planning, distributor liaison and brand launch support.We also offer full service design: brand architecture & identity, web design, packaging, brand standards, digital design, SEO