Paula Horstman
Creative Copywriter Specializing in Brand Storytelling
- Role
- Senior Bilingual Copywriter at DoorDash
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Paula Horstman
The short of it is. I build brands through compelling and creative copywriting that is strategy-informed, mission-driven, and unmistakably human.And the long of it is. I teach brands how to communicate clearly, compellingly, and creatively through every word. My background is in campaigning and content marketing, with an emphasis on storytelling. I’ve helped companies in tech, health, and lifestyle create content that converts. Whether you need a catchy tagline, a high-converting landing page, or a blog post that resonates with your audience, I bring your message to life with copy that gets results.
Experience
Senior Bilingual Copywriter
Aug 2025 — Present
Translate complex marketing initiatives into impactful copy for all DoorDash audiences in English and Spanish-Uphold the DoorDash brand voice consistently and authentically across every channel-Help shape the brand’s story and elevate how we communicate with our audiences
Education
The University of Texas at Austin
Bachelor of Science - BS, Advertising
2014 — 2016
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