Paul Sipasseuth
Senior International Seo Manager @Publicis Groupe
Signup · Get unlimited contacts
WORK HISTORY
Senior International Seo Manager @Publicis Groupe
London, GB
Blue 449/Spark Foundry - Part of Publicis Groupe International SEO- Monitor and target top rankings in organic search for keywords in English, French, German, Spanish, Italian, Japanese, Chinese, etc- New keyword opportunity discovery in American, European and Asian markets for content marketing team- Provide technical audits to identify indexation issues, JavaScript rending, incorrect structured data, incorrect linking structure, content gap, and other on-site elements for multiple language sites- Expansion and optimisation of SEO Local listings/directories worldwide- SEO best practices in mobile optimisation such as site speed and UX- Weekly/monthly reporting and analysis across 20+ locations worldwide Chinese SEO (In collaboration with Shanghai-based office)- Technical recommendations to increase visibility on Chinese Search Engine Baidu - Content optimisation on other Baidu platforms such as Baidu Tieba, Baidu Zhidao, Baidu Wenku, etc- Content production on 3rd party platforms such as WeChat Mini-Program Account management- Budget reporting and forecasting to key stakeholders- Strategy planning: defining KPIs and resource requirement, building global/bespoke local strategy with full integration of multi-channel marketing activities- Reporting: reporting & analysis across 30+ locations worldwide- Sourcing innovative SEO technical tools.
ABOUT PAUL SIPASSEUTH
A data-driven global marketer and user-focused full stack web developer, with a background in creative web and graphic design. I have worked in the web technology field in the last 15 years, with experiences across multiple industries from Telecom, Luxury Travel, Online Gaming and Charity sector in France and the UK. I am looking for exciting new opportunities to work with innovative companies tackling global challenges and experiencing high growth. Feel free to get in Languages-French (Bilingual), Chinese (Mother tongue), Japanese (Beginner), Spanish (Beginner) Programming languages- HTML5, CSS, JavaScript ES6, Ruby, SQL Frameworks- Bootstrap, Ruby on Rails Web Development Platforms- Repository: Git, GitHub - Database: PostgreSQL, MySQL - Cloud: Heroku CMS- Wordpress Marketing platforms- Marketing analytics: Google Analytics, Adobe Analytics - SEO: Botify, BrightEdge, Pi-Datametrics, Google Search Console, Screaming Frog, Ahrefs - Design: Adobe Photoshop, Adobe Illustrator, Figma - Others: Mailchimp, Hootsuite, Hubspot Productivity platforms- Jira - Trello, Slack, Basecamp - Microsoft Office Suite
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.