Paul McMullen

About Paul McMullen

I’m a skilled eCommerce professional with a passion for creating impactful user experiences that result in consumer engagement and brand loyalty. My interest in storytelling started with the written word, but has expanded to incorporate new media as consumer behaviors evolve.During my time in eCommerce, I’ve conceptualized + implemented unique techniques to leverage written, image, video and user-generated content to inform customers, elevate brand perception and drive conversion. I’m motivated by innovation and finding ways to set my organization apart from others within the space. Outside of the office, I love finding a good adventure. Whether it’s golfing, hiking or travelling, I enjoy finding new experiences and living life to the fullest.Feel free to reach out to me with new opportunities or if you would like to talk shop!Key Strengths:HTML | SEO | Business Analysis | Content Strategy | Process Mapping | User Experience | Collaboration | Versatility | Customer Service | Writing | Editing | Proofing | Problem Solving | Work Ethic | Innovation | Communication | eCommerce |+ more

Experience

1. Senior Ecommerce Experience Strategist

   DICK'S Sporting Goods

   Aug 2021 — Present · US

Education

• Penn State University

  Print Journalism, Journalism and Communication Arts and Sciences

  2007 — 2011

Skills

• Editing
• Hard News Reporting
• Storytelling
• Customer Service
• Microsoft Office
• Research
• SEO
• Business Analysis
• Short Stories
• Non-Fiction
• Freelance Writing
• Problem Solving
• Creative Writing
• SEO Copywriting
• Proofreading
• Online Retail
• Ecommerce
• Feature Writing
• Copy Editing
• Performance Analysis