Paul Furfari
Head of Crisis & Issues, New York @Weber Shandwick
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WORK HISTORY
Head of Crisis & Issues, New York @Weber Shandwick
New York, NY, US
EDUCATION
Saint Anselm College
B.A.
SKILLS
ABOUT PAUL FURFARI
Experienced Senior Vice President with a demonstrated history of working in the communications industry. Strong professional skilled in team management, program and content development, digital strategy, digital marketing, and social media.I specialize in:• Building relationships and collaborating with cross-functional stakeholders to build and execute marketing and social programs within large, complex organizations.• Using data and insights to develop content and marketing strategies to target and reach diverse and influential audiences.• Driving every step of the social process – from strategic planning and creative development, to production, execution and consolidated reporting.• Working within integrated marketing teams and key partners to utilize media platforms within multi-channel plans.• Analyzing campaign and tactical performance to identify opportunities for paid optimization.• Building high functioning and strong teams by fostering a positive and productive work environment, developing skill sets and working directly with team members to harness talents.
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