Paul Ellman
Sr. National Account Manager at Mars Petcare US
- Role
- Senior National Account Manager - Petco at Mars
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Paul Ellman
25 years experience in the Consumer Product Goods industry across a broad range of…
Experience
Senior National Account Manager - Petco
Aug 2014 — Present · San Diego, CA, US
Responsible for managing the $100MM pet care business at Petco. Developed winning brand strategies and joint business plans to achieve annual objectives. Responsible for all sales fundamentals, initiative execution, and delivery of annual plans.
Education
UC Santa Barbara
Economics/Accounting
1983 — 1985
Claremont McKenna College
BA, Economics/Accounting
1985 — 1987
San Diego State University
MBA, Marketing
1992 — 1994
Skills
- Trade Marketing
- Consumer Products
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Shopper Marketing
- Marketing
- Management
- Key Account Management
- Retail
- Consumer Behaviour
- Fmcg
- Competitive Analysis
- Forecasting
- Sales Operations
- Sales
- Strategic Thinking
- Market Planning
- Customer Insight
- Strategy
- New Business Development
- Ac Nielsen
- Sales Management
- Product Development
- Marketing Research
- Product Launch
- Segmentation
- Advertising
- Personal Care
- Brand Architecture
- Strategic Planning
- Trade Promotions
- Market Research
- Marketing Management
- Brand Equity
- Nielsen
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