Paul Denman
Principal Service Designer @Made Tech
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WORK HISTORY
Principal Service Designer @Made Tech
EDUCATION
St Mary's University College, London
History and Sport Science
SKILLS
ABOUT PAUL DENMAN
I lead user-centred design and strategy work that helps teams build better public services.I work across discovery, alpha, beta and live, bringing together design, delivery, policy and technology. Most of my work has been in complex government services, including housing, planning, elections and building safety.I focus on getting teams set up well and working on the right problems. That means shaping the work early, putting the right people in place, and helping teams move at pace without losing sight of user needs. I support delivery day-to-day, unblock issues, and keep quality high.More recently, I’ve been working with GDS on how conversational and agentic AI can support government services. This has involved exploring where AI genuinely adds value, testing approaches like “chat in service” and “service in chat”, and helping define patterns that can be reused across services.Alongside delivery, I help grow design and UCD communities. I mentor, support career development, and bring people together to improve how we work. I care about building confident teams and making sure user-centred thinking is part of everyday decisions, not just something we talk about.
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