Paul Arsenault
Vice President of Sales, Retail Brands @FGF Brands
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WORK HISTORY
Vice President of Sales, Retail Brands @FGF Brands
CA
EDUCATION
University of New Brunswick
Bachelor of Science - BS
ABOUT PAUL ARSENAULT
NATIONAL RETAIL SALES STRATEGIES BRAND BUILDING REVENUE & PROFIT GROWTH TEAM LEADERSHIP I am a resourceful, solutions-focused, and driven CPG Sales Director with an extensive portfolio of success in driving strategic sales planning & execution, branding, category management, merchandising, and people management in the US & Canada. With a career history of promotions into progressively larger-scoped managerial roles based on outstanding leadership skills, I am focused on creating point of differentiation for all brands at retail and delivering inflationary category growth for customers, while protecting brand integrity. My areas of expertise includes: National Retail Sales Strategies Category Management Team Leadership & Mentoring Brand Awareness Strategies Distribution Partnerships Revenue & Profit Optimization Merchandising Excellence Inventory Management Performance Turn-Arounds Business Development New Product Launches Key Account Management P&L Accountability Forecasting & Analysis Training & Development: The Art of Negotiating: Management Training Conceptual Selling Certification High Powered Negotiations Certification Nielson Company Answers Training Certification Nielsen Co. Category Management Training
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