Patty Parrott
Vice President, Global Marketing
- Role
- Vice President Global Marketing at Johnson Health Tech. Co., Ltd
- Location
- Madison, WI, US
- LinkedIn followers
- 500 followers
About Patty Parrott
I\'m a strategic, results-driven global brand and communications leader who is passionate about building high-functioning teams that push to become better every day. I am committed to delivering outstanding work, on-time and on-budget, that creates results. I take my work – but not myself – very seriously. The business has grown significantly during my tenure.• Passionate team builder. Created company’s global brand marketing team, underlying structure and all respective work flows from the ground up. Currently direct brand strategy/communications, creative, web development, product training, and group programming teams with more than 35 individuals total.• Relentless developer of people. Passionate about building and developing team members. Created internal 360-degree review program now utilized across the organization; championed introduction of corporate “Lean In” circles; and create ongoing development plans for my direct reports.• Experienced international marketer. Extensive experience in developing and leading the execution of global brand marketing plans with demonstrated results in B2B and B2C channels.• Global brand champion and story teller. Create and execute global brand vision and alignment across B2B and B2C channels and 26 global subsidiary offices. Transformed customer experience through multiple storied spaces initiatives at global marketing headquarters. • Solutions creator. Developed first global group education strategy to provide customer solutions and drive incremental product sales; received 2017 Global Product Award in recognition of program success. Orchestrated creation, and manage daily operation of technical web development team so that the business could transform its technology portfolio.
Experience
Vice President Global Marketing
Jan 2023 — Present · Cottage Grove, WI, US
Education
Ripon College
BA, Communications
1993 — 1997
Wisconsin School of Business
MBA, Marketing
2001 — 2003
Skills
- Digital Marketing
- Email Marketing
- Brand Development
- Direct Marketing
- Market Planning
- Market Research
- Management
- Budgeting
- Product Development
- Marketing Communications
- Marketing
- Fitness
- Advertising
- Public Relations
- Social Media
- Trade Shows
- Social Media Marketing
- Branding & Identity
- Leadership
- Online Advertising
- Brand Management
- Marketing Strategy
- Competitive Analysis
- Budgets
- Integrated Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.