Patty Trainor
Helping clients make better decisions through fact-based insights and understanding of their market and stakeholders.
- Role
- Sr Director at KS&R
- Location
- Syracuse, NY, US
- LinkedIn followers
- 500 followers
About Patty Trainor
Thriving in the pharmaceutical marketing research arena, my skills are deeply rooted in understanding pharmacy influences and outcomes, as well as the continuum of patient drivers for receiving a prescription product. As a Pharmacy SME in marketing research I have designed and managed hundreds of custom studies with a wide variety of healthcare professionals to understand and quantify the drivers behind prescribing habits and practices, dispensing outcomes, patient motivators, and much more. My marketing research experience spans 20+ years, and covers all facets of qualitative and quantitative marketing research, with most within the pharmaceutical industry.
Experience
Sr Director
Apr 2017 — Present · Syracuse, NY, US
Education
Syracuse University - Martin J. Whitman School of Management
MBA
1989 — 1996
Binghamton University
BS
1986 — 1988
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