Patti Taylor
Senior Account Executive @Audacy, Inc.
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WORK HISTORY
Senior Account Executive @Audacy, Inc.
Boston, MA, US
Collaborative sales approach working with direct and agency clients to enhance their brand awareness and drive lead generation through tailored audio and digital solutions. • Built and maintained strong relationships, ensuring client satisfaction and retention. • Achieved a 30% increase in lead generation for key accounts by implementing strategic marketing initiatives. • Leveraged Audacy\'s innovative products to deliver cost-effective results, contributing to overall business growth.Top new business developer
EDUCATION
University of Massachusetts Boston
Bachelors of Science, Business, Management, Marketing, and Related Support Services
ABOUT PATTI TAYLOR
A Bachelor of Science graduate from the University of Massachusetts Boston, with a focus on Business, Management, Marketing, and Related Support Services. Currently serving as a Senior Account Executive at Audacy, Inc, contributing expertise in management, negotiation, and sales. Skilled in implementing tailored audio and digital solutions, with a passion for enhancing brand awareness and driving lead generation. At Audacy, enabled strategic marketing initiatives that supported a 30% increase in lead generation for key accounts. Focused on cultivating strong client relationships and delivering cost-effective, innovative solutions that fuel business growth. Collaborates effectively with direct and agency clients to align with organizational goals, leveraging teamwork and a client-centered approach to achieve impactful results.
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