Patrick Ward

Business Development Leader @ Ford | Automotive, Media & Technology Partnerships

Role
Manager, Content Strategy and Partnerships at Ford Motor Company
Location
Urbana, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Patrick Ward

I manage partnerships and lead complex negotiations at Ford across automotive, media, and technology sectors.I specialize in multi-party deals that require navigating competing interests and aligning incentives across organizations. My work typically involves Fortune 500 companies, emerging media, and strategic partners where traditional negotiation approaches fall short.Key areas:• Revenue-sharing and licensing agreements• Long-term strategic partnerships• Multi-stakeholder negotiationsI coordinate across legal, finance, and executive leadership to structure and close complex deals.Currently: Business Development Leader @ Ford

Experience

  1. Manager, Content Strategy and Partnerships

    Ford Motor Company

    Dec 2023 — Present

    Advanced to leadership position, fostering team collaboration and implementing innovative problem-solving approachesOrchestrated the extension of Ford\'s primary audio collaboration, enhancing in-vehicle entertainment options for 4M+ customersDrove business growth through successful execution of three partnership contracts, enhancing product portfolio and customer valueArchitected groundbreaking in-vehicle content strategy, revolutionizing user experience and solidifying brand loyalty for Ford\'s connected services platformEstablished and nurtured strategic partnerships generating over $100M in annual revenue, achieving 20% year-over-year growth

Education

  • Virginia Tech - Pamplin College of Business

    Bachelor’s Degree, Logistics, Materials, and Supply Chain Management

    2014

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Patrick Ward — Manager, Content Strategy and Partnerships at Ford Motor Company in Urbana, IL, US | Unifers