Patrick Alfes
Email Marketing Strategist @UWM | MarTech Solutions | Email Marketing
- Role
- Email Marketing Strategist at United Wholesale Mortgage
- Location
- Livonia, MI, US
- LinkedIn followers
- 500 followers
About Patrick Alfes
I am a Marketing Automation Specialist at Crain Communications, a leading media company that produces industry-leading publications, events, and data products. I have over two years of experience in this role, where I leverage my technical and creative skills to translate business requirements into scalable solutions, using our MarTech system functionality and best practices.I support the implementation and execution of digital programs, including audience segmentation, compliance, automations, and journeys, to achieve brand and corporate marketing objectives. I also collaborate with internal and external teams to gather requirements and translate business needs into operational strategy, blueprints, and documentation. Additionally, I have multiple certifications in email and newsletter marketing, cybersecurity, and diversity, inclusion, and belonging, which demonstrate my commitment to continuous learning and professional development.
Experience
Email Marketing Strategist
Apr 2025 — Present
Education
Carthage College
Bachelor of Arts (B.A.), Graphic Design and Photography
2007 — 2011
L'Anse Creuse High School
High School Diploma - 3.75 GPA
2003 — 2007
Skills
- Layout
- Advertising
- Magazines
- Adobe Creative Suite
- Customer Service
- Dreamweaver
- Illustrator
- Brochures
- Woodwing
- Mac
- Flash
- Studio Photography
- Pre-Press Ex
- Quarkxpress
- Indesign
- Photoshop
- Image Manipulation
- Atex
- Final Cut Pro
- Content Station
- Creative Direction
- Web Design
- Microsoft Office
- Editing
- Print Production Management
- Graphic Design
- Photography
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