Patrick Wurzbacher
Strategy and Analytics Manager @ Certified Cultivators, Principal Adviser @ Campfire Cannabis Advisers
- Role
- Strategy and Analytics Manager at Certified
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Patrick Wurzbacher
In the rapidly evolving landscape of Ohio\'s cannabis industry, my role as a Strategy and…
Experience
Strategy and Analytics Manager
Nov 2024 — Present · Dayton, OH, US
Spearhead retail strategy initiatives across multiple locations to enhance market presence, streamline operations, and maximize profitability- Lead data-driven analysis to inform business decisions, leveraging insights on sales, customer trends, and inventory optimization- Design and implement promotional strategies to drive customer engagement, adapting tactics to align with industry regulations and market demands- Manage the development and execution of business growth plans, including the launch of multiple new retail locations- Collaborate closely with cross-functional teams to refine and optimize ERP workflows and reports, enhancing operational efficiency- Collaborate with cultivation and processing teams to develop and refine production reporting, using data-driven insights to enhance operational efficiency and optimize resource allocation- Develop and submit regulatory and compliance reports to ensure alignment with state cannabis laws, maintaining a proactive compliance strategy- Guide the design of retail planning and operational protocols, creating scalable frameworks for expansion and market adaptation- Conduct regular market research and competitive analysis to identify emerging trends and opportunities for strategic adjustments- Establish KPIs and performance metrics to monitor the success of promotions, inventory turnover, and customer satisfaction across locations- Provide strategic recommendations to senior management, drawing on analytics to drive high-impact business outcomes and long-term growth.
Education
University of Cincinnati
Bachelor of Business Administration - BBA
2021 — 2024
University of Cincinnati
Industrial Design
2019 — 2020
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