Patrick Tremblay

Marketing Director - Tea, Coffee & Energy Drinks @PepsiCo

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2020 — Present

Marketing Director - Tea, Coffee & Energy Drinks @PepsiCo

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General manager and marketing lead for the RTD iced tea portfolio (Pure Leaf, Lipton & Brisk), RTD coffee (Starbucks) and energy drinks (Rockstar). Responsible for developing 5 direct reports while setting the agenda, vision and strategic planning for 3 high-growth categories within refreshment beverages.

EDUCATION

1999 — 2002

University of Ottawa

Bachelor of Commerce, Marketing and International Management

2009 — 2009

Smith School of Business at Queen's University

Master, Business Administration

SKILLS

Brand ManagementCross-Functional Team LeadershipMarketing StrategyNielsenMarketing ResearchProblem SolvingBrand ArchitectureMarketing ManagementMarket AnalysisCompetitive AnalysisCreativityCustomer InsightIntegrated MarketingPricingAc NielsenStrategic Thinking

ABOUT PATRICK TREMBLAY

A driven and accomplished strategic marketing leader with success in building brands and reputation for exceeding results. With an extensive background in marketing, experience in strategic brand building, innovation strategy, consumer insights, promotions, integrated strategies, brand foundations and fostering collaborative and passionate teams. Success has been delivered through adaptation to the changing needs of both the consumer coupled with a strong understanding and holistic experience across business models.

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Patrick Tremblay — Marketing Director - Tea, Coffee & Energy Drinks at PepsiCo in Toronto, ON, CA | Unifers