Patrick Hum
Director, Sales & Marketing @Rocket de Laval
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WORK HISTORY
Director, Sales & Marketing @Rocket de Laval
Laval, QC, CA
Build the annual business plan, establish sales and marketing objectives• Optimize ticket sales revenue and develop sales and marketing strategies• Establish the Rocket marketing vision• Maximize sponsorship opportunities with the corporate sales team• Lead sales and marketing managers• Offer a match experience that meets the standards established by the organization• Ensure that the sales and marketing teams work together to achieve results• Ensure the link between the Laval Rocket and the CH Group• Represent the Laval Rocket with the AHL• Promote the Rocket brand• Manage income and expense budgets• Develop “reporting” tools
EDUCATION
Champlain College, St-Lambert Quebec
Technical Cegep Diploma, Business Management: Sports Marketing and Management
Concordia University
Bachelor of Commerce (B.Com.) in progress, Business, Management, Marketing, and Related Support Services
SKILLS
ABOUT PATRICK HUM
I am driven by my passion for sports and my desire to want to impact the lives of sports fans by providing memorable experiences. I strive to succeed and consistently reach my sales performance goals by understanding my customers’ needs. I build relationships based on my ability to provide value for individuals and businesses.
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