Patrick English
Manager, Sportsbook Operations and Content at Bally\'s Interactive
- Role
- Manager, Sportsbook Operations and Content at Bally's Interactive
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Patrick English
Data-driven sports and gaming industry professional, recognized for driving revenue…
Experience
Manager, Sportsbook Operations and Content
Oct 2023 — Present · Jersey City, NJ, US
Marketing, Promotions and Acquisition: Create acquisition and retention promotions targeting national, state and local markets to increase site traffic, handle and bet count. Work with retention, marketing insights and acquisition teams to plan promotional calendars and budgets. Contributed to 97% growth in weekly handle from April 2024-October 2024.Reporting and Data Analytics: Create and manage monthly and ad-hoc operations and content reports to Senior Stakeholders and the broader Operations and Retention teams utilizing Excel and Tableau. Distribute actionable insights on DTC KPIs, including odds boost bet count and customer value by state and specific promotion. Contributed to 212% growth in weekly odds boost handle from April 2024-October 2024.Team Management and Development: Scaled operations team by interviewing candidates and training a new hire to meet the increased work volume that came with seven new state launches from 2023-24. Oversee professional development of team members, resulting in the promotion of one direct report from executive to senior executive.
Education
New York University
Non-Degree Program
2020 — 2020
General Assembly
Data Analytics
2020 — 2020
Hamilton College
Bachelor of Arts (B.A.)
2011 — 2015
St. Christopher's School
High School Diploma
2007 — 2011
Galvanize Inc
Fundamentals of Python
2020 — 2020
Skills
- Adobe Finalcut Pro
- Social Media Marketing
- Microsoft Word
- Ap and Chicago Styles
- Writing
- Newspapers
- Interviews
- Indesign
- Sports
- Spanish
- Microsoft Office
- Sports Writing
- Editing
- Teaching
- Video
- Social Media
- Podcasting
- Microsoft Powerpoint
- Blogging
- Research
- Broadcast
- Video Editing
- Radio
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