Patrick Culley
Executive Marketing Leader | Omnichannel Growth, Brand Storytelling & Consumer Engagement
- Role
- Executive Director, Head of Offers & Shopping Consumer Marketing at JPMorganChase
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Patrick Culley
I’m a marketing executive with 20 years of experience leading brand, media, and engagement strategies across large, complex consumer organizations.Currently, I lead consumer marketing for Chase’s commerce business, overseeing omnichannel strategy across email, experiential, social, and owned channels. My work focuses on driving growth and engagement at scale, translating data and customer insights into clear, actionable marketing that delivers measurable business impact.I’m known for simplifying cross-functional complexity and partnering closely with product, analytics, media, legal, and creative teams to bring integrated strategies to market. Across financial services, healthcare, and consumer brands, I’ve built and led teams, managed large budgets, and delivered outcomes across lifecycle, engagement, and brand performance.
Experience
Executive Director, Head of Offers & Shopping Consumer Marketing
Jan 2025 — Present · New York, NY, US
Lead omnichannel consumer marketing strategy for Chase Offers across three products, managing a team of seven and overseeing email, experiential, social, and owned channels.• Expanded the Chase Offers marketing model by launching its first paid media and influencer programs, introducing new growth levers beyond owned channels• Operate one of Chase’s largest consumer engagement engines, driving enterprise-scale email and offer engagement across the platform• Partner closely with product, brand, media, analytics, and legal teams to deliver compliant, data-driven marketing at scale• Launched Chase Offers’ first experiential and live-event activations to drive engagement, particularly among first-time users, exceeding key benchmarks• Led high-impact test-and-learn initiatives that exceeded benchmarks and significantly increased customer engagement• Oversaw CES and Cannes activations for Chase Media Solutions, integrating branded partnerships and custom content
Education
Drexel University
Bachelor of Science, Business Administration
2001 — 2006
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