Patrick Baker
Growth & Analytics | Digging through data to build the next growth unlock | Former Wayfair
- Role
- Director, Growth Product at WHOOP
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Patrick Baker
Consumer marketing leader with 12+ years of experience in leading and building performance marketing teams, using quantitative and qualitative insights to find and create winning solutions for consumer technology companies.I leverage strong customer intuition, analytical rigor, and leadership to support my team in thinking about the entire customer journey to drive customer value and business results.Specialties: performance marketing, analytics, digital marketing, talent development, e-commerce and DTC strategy, attribution, funnel measurement and optimization, creative development, marketplace strategy.
Experience
Director, Growth Product
Dec 2023 — Present
Education
University of California, Berkeley
Bachelor of Science (BS), Economics
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