Patricia Latona Kraft
Event Manager @ADP
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WORK HISTORY
Event Manager @ADP
Roseland, NJ, US
Plan and execute 20+ client, leadership, and associate events – including leadership town halls and off-site meetings annually (20–700 attendees), aligning programs with compliance, business, and engagement goals• Collaborate with executive stakeholders and finance, sales, marketing, and product to align event strategy, messaging, and attendee experience while managing timelines and deliverables• Manage $300K+ in annual event budgets, optimizing vendor spending while ensuring high-quality, on-time, and on-budget delivery• Source, contract, and manage venues and vendors, negotiating 400+ room nights in partnership with finance, legal, and procurement• Lead full on-site event execution, including A/V, staging, branding elements, merchandise, and run-of-show• Measure post-event success through engagement metrics, surveys, and reporting, delivering insights to stakeholders for continuous improvement
EDUCATION
Centenary University
Bachelor's degree, Business Administration and Management, General
Boonton High School
General Stuides
ABOUT PATRICIA LATONA KRAFT
Senior Events and Engagement Leader with extensive experience designing and delivering high-impact executive, leadership, and client-facing events that align with organizational strategy and business objectives. Recognized for a meticulous, results-driven approach, strong executive presence, and the ability to manage complex initiatives with discretion and precision.Brings deep expertise in event governance, administrative operations, budgeting, and procurement, with a proven ability to lead multiple initiatives concurrently while meeting tight deadlines and financial targets. A trusted partner to senior leadership, known for clear communication, sound judgment, and the ability to anticipate needs and mitigate risk.Holds a Bachelor’s degree in Business Administration and Management and is highly motivated by creating meaningful, well-executed experiences that drive engagement, alignment, and impact.Areas of Expertise• Executive & Leadership Event Strategy• Stakeholder & C-Suite Engagement• Budget Oversight & Procurement• Operational & Administrative Leadership• Risk Management & Timeline Control• Cross-Functional Collaboration
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