Patricia E. Acosta

About Patricia E. Acosta

Published educational author, trainer, and product manager with extensive experience in the creation, launch, training, and implementation of print and digital educational resources in the US and global school markets. Ability to lead and foster superior cross-team collaboration to meet key objectives. Excellent presentation, communication, and training skills in Spanish and English. Demonstrated proficiency in identifying administrative, instructional, and student needs, with a sharp focus on recognizing trends to inform product creation and ensure successful implementation.

Experience

1. Senior Product Marketing Manager

   Vista Higher Learning

   Feb 2021 — Present · Boston, MA, US

   Designs and implements go-to-market strategies for educational products and solutions, delivering innovative initiatives and driving engagement and growth in the literacy markets-Supports a robust portfolio of print and digital Spanish/English Dual Language, Bilingual, English Language Development, English Language Arts and Children’s Literature educational products and programs-Partners with teams in Editorial, Marketing, Sales, Engineering, Tech Production, Business Operations, and Customer Success to define and create solutions for literacy-Analyzes market trends and competition, and assesses editorial, production, print, sales and logistics costs to help business operations set competitive product prices while ensuring profitability-Delivers high-stakes presentations and conducts consultative sessions for national and global district leaders, educators, and distributors, ensuring institutions are aligned with solutions that meet their educational objectives while addressing specific student needs.

Education

• The University of Georgia

  Master's degree, Publishing, Communications, Journalism, Media Management

  1993 — 1997

Skills

• English
• Publishing
• Curriculum Development
• Spanish
• Books
• Web Content Writing
• Text Editing
• Social Media
• Creative Writing
• Curriculum Design
• Manuscripts
• Content Development
• Copywriting
• Journalism
• Fiction
• Teaching
• Storytelling
• Ebooks
• Writing Skills
• Web Content
• Blogging
• E-Learning
• Writing
• Publications
• Press Releases
• Editorial
• English as a Second Language (Esl)
• Digital Publishing
• Grammar
• Freelance Writing
• Magazine Articles
• Textbooks
• Academic Publishing
• Content Management
• Non-Fiction
• Creative Writer
• Copy Editing
• Marketing
• Literature
• Content Strategy