Pat Petriello

Retail eCommerce Thought Leader | Agency Building, Brand Growth, and Team Leadership since 2010 | Ex-Amazon

Role
Director of Retail Marketplace Strategy at Acadia
Location
San Diego, CA, US
LinkedIn followers
500 followers

About Pat Petriello

I am an experienced leader and digital marketer with a demonstrated history of identifying opportunities and building durable, scalable solutions to serve them. My values are strong: I define success as shared happiness across employees, colleagues, clients, and partners. I don\'t subscribe to the theory that there\'s mutually exclusivity between doing what\'s good for business and doing the right thing. Time and again in my career, I have learned that doing the right thing is what will be good for the business in the long term.I am obsessively versed in the Amazon Marketplace ecosystem including, but not limited to: Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, OTT, OLV, Amazon Marketing Cloud, Enhanced Brand Content, A+ Content, Brand Stores, Brand Posts, Amazon Follow, Product Display Ads, Amazon A9 organic rank algorithm, Amazon Retail Analytics Platform (ARAP), Seller Central, Vendor Central, Amazon Advertising API, Marketplace Web Services (MWS), and FBA.I am committed to approaching new problems and challenges with a learning mentality and endeavor to lead with humility and compassion.

Experience

  1. Director of Retail Marketplace Strategy

    Acadia

    Jan 2025 — Present · San Diego, CA, US

Education

  • New York University

    M.S., Sports Business; Finance and Development

    2006 — 2008

  • University of Maryland - Robert H. Smith School of Business

    B.S., Marketing

    2002 — 2006

Skills

  • Amazon
  • Marketing Strategy
  • Global E-Commerce
  • Marketing Management
  • E-Commerce
  • Product Marketing
  • Social Networking
  • Online Advertising
  • Marketing Communications
  • Mobile Devices
  • Budget
  • Budgets
  • Ebay Api
  • Social Media Marketing
  • Strategic Planning
  • Advertising
  • Sem
  • Market Research
  • New Business Development
  • Product Management
  • Product Development
  • Sports
  • Ebay Sales
  • Business Development
  • Social Media
  • Sports Marketing
  • Digital Marketing
  • Relationship Marketing
  • Leadership
  • Project Management
  • Marketing
  • Google Adwords
  • Financial Forecasting
  • Web Analytics
  • Integrated Marketing
  • Amazon Web Services (Aws)
  • Analytics

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