Pat Taniguchi
Senior Director, Trade Shows at Skechers
- Role
- Senior Director, Trade Shows at Skechers
- Location
- Torrance, CA, US
- LinkedIn followers
- 500 followers
About Pat Taniguchi
Senior corporate trade show manager with over 30 years experience. Oversee multiple…
Experience
Senior Director, Trade Shows
Apr 2007 — Present · CA
Manage operations to prepare for over 100+ domestic and international shows, PGA Merchandise Show (Orlando, FL), Atlanta Show (Atlanta, GA), Worldwide Show (Reno, NV), Nat\'l Restaurant Association (NRA) Show (Chicago, IL), Society for HR Management (SHRM), ISPO (Munich, Germany), A+A (Dusseldorf, Germany) attracting over attendees. Maintain / update tradeshow calendar. Contribute to space selection, giveaway selection, and booth design / graphics. Oversee on-site show installation and teardown. Collaborate with clients on show requirements. Identify and propose new opportunities. Interface with visual merchandising, show management, and internal graphics to coordinate efforts. Maintain photo library. Control budget.
Skills
- Marketing Management
- Budgets
- Management
- New Business Development
- Marketing Strategy
- Relationship Marketing
- Public Relations
- Creative Direction
- Marketing
- Brand Management
- Strategic Partnerships
- Social Media Marketing
- Leadership
- Brand Awareness
- Event Management
- Marketing Communications
- Integrated Marketing
- Email Marketing
- Brand Development
- Trade Shows
- Sponsorship
- Advertising
- Direct Marketing
- Product Marketing
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