Pat Houle
Fractional Sales and Marketing Manager @Technology Advisory Professionals Inc
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WORK HISTORY
Fractional Sales and Marketing Manager @Technology Advisory Professionals Inc
Calgary, AB, CA
Define the market and Ideal Customer Profile (ICP) for Technology Advisory Professionals Inc, enhancing targeting strategies;• Develop and execute an Account-Based Marketing campaign, aligning sales messaging with the company’s unique positioning; • Establish a repeatable sales process, improving opportunity qualification and conversion rates significantly;• Sell
EDUCATION
University of Alberta
Management Certificate
Carleton University
Bachelor of Arts (B.A.) (Honours)
ABOUT PAT HOULE
With over 30 years experience in Information Technology (IT), I use my strong…
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