Pascal Walschots

About Pascal Walschots

With over 25 years of global experience across Europe, Asia, and the U.S, I\'ve built my career transforming go-to-market strategies that drive measurable business outcomes—from the early internet era to today\'s AI-native transformation.Currently leading global GTM strategy for Microsoft\'s Business Applications portfolio, I reversed a 3+ year trend of underperformance, delivering 20% annual growth while building simplified, scalable go-to-market execution frameworks that beat budget expectations.My track record includes-$5.5B+ revenue generation through Cloud Solution Provider (CSP) partner ecosystem development- Built and spearheaded global, multi-disciplinary teams of 15+ across product innovation and sales transformation- Created first-of-its-kind signal-based targeting model (LXP) now adopted across multiple Microsoft business clouds- 45% increase in partner-delivered business workshops through strategic program development- Strategic alliance development including multi-million dollar GTM partnership with GoDaddyI specialize in bridging product innovation with scalable execution, focusing on AI Agents that don\'t just assist—they act. From constraint-based targeting to outcome-driven business process transformation, I turn strategy into measurable impact at global scale. Recent speaking engagements include Forrester B2B Summit and Digital Sales Summit, where I share frameworks from Microsoft\'s AI GTM transformation.Core expertise: AI Transformation Strategy | Post-Sales Value Realization | Cross-Functional Leadership | Partner Ecosystem Development | Usage-Led Growth | Global Team Building

Experience

1. Sr Director, Global Business Strategy Leader for Customer Success, Ai Workforce

   Microsoft

   Jul 2025 — Present · Redmond, US

Education

• The Wharton School

  Senior Leader Program

  2018 — 2018

• Fontys University of Applied Sciences

  NIMA, Marketing

  2002 — 2003

Skills

• Go-to-Market Strategy
• Pre-Sales
• Channel Partners
• Data Center
• Telecommunications
• Product Development
• Product Marketing
• Managed Services
• Software as a Service (Saas)
• Business Development
• New Business Development
• Leadership
• Competitive Analysis
• Start-Ups
• Professional Services
• Strategy
• Program Management
• Business Strategy
• Cloud Computing
• Strategic Partnerships
• Business-to-Business (B2b)
• Saas
• Solution Selling
• Product Management
• Business Planning
• Marketing Management
• Software Industry
• Business Alliances
• Sales Enablement
• Demand Generation
• Sales
• Lead Generation
• Enterprise Software
• Sales Management
• Mobile Devices
• Sales Process
• Channel Sales
• Direct Sales
• B2b
• Outsourcing