Parv Sondhi

About Parv Sondhi

I build products that blend intelligence, empathy, and real-world impact. I’m a product leader at the intersection of AI/ML and human-centered design with over a decade of experience creating scalable, trusted, and personalized digital experiences.At Vida Health, I lead product for member experience, AI/ML, and product-led growth. I’ve launched an LLM-powered AI assistant, scaled our personalization engine, and led a full redesign of our mobile app into a dynamic care hub while boosting engagement, retention, and onboarding completion.Previously, I led personalization and platform innovation at Apple, shipping global ML features for digital and in-store experiences. Before that at eBay, I led the roadmap for StubHub’s event discovery surfaces, creating new ways for fans to explore live events and teams.Outside of work, I’ve taught product and behavior design at UC Berkeley, contributed thought leadership in digital health and AI, and earned “extraordinary ability” recognition via the U.S. EB-1A green card. My work has been recognized with multiple awards and features in top industry publications.I’m passionate about building product organizations that move fast, build responsibly, and create meaning—through technology that meets people where they are and unlocks real-world value.Explore more at Product Management, Artificial Intelligence, User Experience, Product led Growth, Product Design, Product Marketing, Go-To-Market Strategy, Analytics, Revenue Optimization, Engagement, Generative AI

Experience

1. Director of Product Management

   Vida Health

   Jun 2022 — Present · San Francisco, CA, US

   Lead product management teams for Vida\'s Gen AI Platform, Core Experiences (member/provider), and Growth cross-functional teams.Some Notable Accomplishments include- Launched the industry’s first LLM-based AI Health Assistant, integrating with engagement platforms (LLM + Braze) to double customer reply rates within 72 hours- Led provider efficiency and experience improvements through integrating LLM based features into the provider experience for summarizing member health insights, auto drafting message replies, etc- Set organization-wide standards for user-centric AI solutions, establishing best practices in model deployment, LLM safety, and measurable ROI for consumer-facing products- Delivered a proprietary optimization ML engine for the company’s risk-based business model, increasing program sign-ups by 15 percentage points and directly improving double-digit business margin- Developed and executed a holistic cost-of-care and provider experience strategy that resulted in a 12% increase in consultations, a 3% reduction in churn, and significant margin improvement- Drove product-led revenue growth through integrated AI-driven outreach and personalization, unlocking new revenue channels and measurable business impact- Served as a cross-company thought leader on leveraging AI for real-world problems, advising executive leadership, functional partners, and external stakeholders on cutting-edge digital experiences, platform scalability, and technology ethics.

Education

• UC Berkeley School of Information

  Master's of Information Management and System, Product Management | Applied Behavioral Economics

  2015 — 2017

• Jaypee University of Information Technology

  Bachelor of Technology (B.Tech.), Computer Science

  2008 — 2012

• Springdales School

  High School, Physics, Chemistry, Maths, Computer Science, English

  2008

Skills

• QA Engineering
• Microsoft Office
• Javascript
• Sql
• Linux
• Mysql
• Java
• C#
• C++
• Html
• Software Engineering
• Augmented Reality
• Project Management
• Quality Assurance
• Product Management
• Applied Behavioral Economics
• Php
• Python
• Eclipse
• Data Analysis
• Product Design
• C
• Programming