Paarth Saha
Ex-Founder | Now scaling brands like I built them | Story-led Marketer | Funnels. Content. Chaos. Let’s break the algorithm together.
- Role
- Performance Marketer at Aspire Digital Media
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Paarth Saha
Results-driven marketer specializing in growth marketing, advertising, and brand development. I excel in creating and executing data-driven strategies that fuel customer acquisition, engagement, and retention across both digital and traditional marketing channels. My expertise includes paid media, SEO/ASO, email marketing, and content strategy—key areas where I apply a metrics-focused approach to drive sustainable growth.My hands-on experience includes managing campaigns from ideation through optimization, successfully growing user bases for brands by 40%+ and increasing customer lifetime value. I’m well-versed in advanced analytics, conversion rate optimization, and segmentation, ensuring each campaign aligns with user behavior and market trends. In my recent role with Studyses, I onboarded users (40% paid) through a blend of effective onboarding, Apple Search Ads, and ASO, delivering measurable business results.Certified in Google Ads, SEMrush, and HubSpot, I bring proven skills in keyword research, campaign setup, and audience targeting to help brands achieve greater visibility and ROI. I thrive in dynamic environments, where my strategic thinking and agility enable me to adapt quickly, implementing A/B tests and iterating campaigns to maximize performance. I am passionate about combining creative ideas with data-backed decisions to build impactful, memorable brand experiences that stand out in the market.Let\'s connect if you’re looking for a strategic partner who is ready to take on growth challenges and deliver results.
Experience
Performance Marketer
May 2025 — Present · Kolkata, IN
Delivered a consistent 4.5x ROAS for a men’s clothing brand through performance-driven digital marketing campaigns.Successfully generated and closed leads resulting in the sale of 2 residential flats worth ₹2 crore each for a real estate company.Generated high-quality Qualified Leads (QLs) for an in-house digital marketing institute, contributing to successful student admissions.Provided Qualified Appointment (QA) leads for an orthodontist, supporting steady patient acquisition and clinic growth.
Education
Calcutta University, Kolkata
Bachelor of Science - BS, Economics
2015 — 2019
NIHT digital marketing institute
Masters , Digital Marketing
2021 — 2022
North Point Senior Secondary Boarding School (Arjunpur Branch)
Class XII, Science
2014 — 2015
Kairos School Of Business
Business Fellowship, Business Administration, Management and Operations
North Point Senior Secondary Boarding School (Arjunpur Branch)
Class X
2012 — 2013
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