Parth Sharma
E-commerce Category Manager @Aditya Birla Fashion and Retail Ltd.
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WORK HISTORY
E-commerce Category Manager @Aditya Birla Fashion and Retail Ltd.
Leading Revenue and Business of External Brands for ABFRL E-Commerce Portfolio • Managing Financial Metrics, Key Performance Parameters and Profitability of the portfolio. Focus on GTM Planning, Performance Analysis to actions on Analytical Insights to drive Growth. • Executing Inventory Planning and OTBs for the portfolio on Dark Stores Concepts.
EDUCATION
Symbiosis Centre For Management and Human Resource Development
MBA - Master of Business Administration
Vellore Institute of Technology
Bachelor of Technology - BTech, Electrical and Electronics Engineering
SKILLS
ABOUT PARTH SHARMA
Focused and Result driven experienced professional in different roles across various diversified industries and geographies. Experienced in Retail Operations, E-Commerce Operations, Sales Management, People Management, Growth Strategy for leading Teams and achieving Business Goals. Parth is an E-Commerce Revenue & Planning Manager at ABFRL where he manages P&L, Profitability, Sales, Strategy, Business Expansion on on E-commerce Platform. Leading the Portfolio of Non Private Label Brands & House of Brands at ABFRL. Key role includes driving Business and Strategy to generate Revenue through External Brands there by ensuring a Profitable RGM on the platform. He has launched more than 20+ External Brands as part of Online business Growth and Expansion Strategy Parth previously worked in Maersk where he Conceptualised and derived the best Multi-modal logistic trade between the four countries- India, Bangladesh, Nepal & Bhutan and designed a MMS which is Profitable, Scalable and Customer centric for Maersk.
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