Parth Punia
Product & Growth@OfBusiness || Ex-Evalueserve
- Role
- Growth Analyst at OfBusiness
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Parth Punia
I’m someone who genuinely loves solving real-world problems using data, product thinking,…
Experience
Growth Analyst
Sep 2024 — Present · Gurugram, IN
Improved intent-to-MQL conversion by 20% through campaign analysis using SQL & BigQuery- Contributed to 10% MoM digital revenue growth via data-driven product insights- Led behavioral experiments (price anchoring, value framing) that boosted user retention by 15%- Scaled organic traffic 20x by launching SEO-optimized product pages- Increased MQLs by 15% by deploying a lead scoring model and revamping campaign systems- Built Looker dashboards to track funnel metrics and inform product roadmap decisions- Proposed UX changes (e.g, extended login sessions) that increased session duration by 18%- Created Python scripts to share daily KPI reports, improving stakeholder visibility and efficiency.
Education
Jaypee Institute Of Information Technology
Bachelor of Technology - BTech
2020 — 2024
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