Parnika Kumat

Product Manager & Marketeer @Signify - Philips Lighting | Founding batch BITSoM | NMIMS’ SAMSOE | Nurturing my entrepreneurial and marketing spirit

Role
Product Marketing Manager at Signify
Location
Gurugram, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Parnika Kumat

Turning Ideas into Impact, One Strategy at a Time - In Work and Life Some people get their best ideas in boardrooms—I get mine anywhere. A morning coffee run? That’s market research. Binge-watching a new series? A lesson in storytelling. Talking to a stranger on a flight? Unexpected consumer insights. For me, marketing, strategy, and entrepreneurship aren’t just career paths; they’re how I see the world. I thrive on opportunity—the chance to create, innovate, and make an impact. Whether it’s building brands, refining go-to-market strategies, or spotting the next big trend, I bring a mix of data-driven insights, creative problem-solving, and a “let’s make it happen” mindset to everything I do. But let’s be real—it’s not just about work. I love a good challenge, whether it’s solving complex business problems or figuring out the fastest way through airport security. My approach? Curiosity, creativity, and a little bit of calculated risk. Impact comes in many forms—sometimes in big business wins, sometimes in small moments of inspiration. I’m always looking for the next challenge, the next idea, and the next way to make a difference. If there’s one thing I thrive on, it’s opportunity—the chance to create, innovate, and leave a lasting impact. If you’re looking for someone who’s as passionate about strategy as they are about storytelling—and who’s always up for the next big challenge—let’s connect!

Experience

  1. Product Marketing Manager

    Signify

    Jan 2024 — Present · Gurugram, IN

    Business Leadership Program

Education

  • BITSoM - BITS School of Management

    Master of Business Administration - MBA

  • London Business School

    Student Immersion Program, Entrepreneurship Project Lab

  • Sarla Anil Modi School of Economics, NMIMS Mumbai

    Bachelor's degree , Economics

    2017 — 2020

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Parnika Kumat — Product Marketing Manager at Signify in Gurugram, IN | Unifers