Parneet Kaur

About Parneet Kaur

I am a hybrid professional who is one part IT geek and one part integrated marketing expert on a host of diverse and vibrant corporate communication channels. Using these channels, I have been successful for 16 years and more in lifting a brand’s awareness and visibility by striking the right chord among the relevant audiences globally.Success has been driven by a personal motto of questioning the current strata of things so as extend beyond normal boundaries to achieve exceptional results within the deadlines. A combination of a structured & focus approach, good analytical skills and a god-is-in-the-detail attitude have always been adopted on tasks given which has helped in efficient deliveries.Specialties: I have an ability to work under strict deadline schedules with attention to detail, Believe in professionalism and have an ability to grasp new things / techniques quickly.Branding, Integrated Marketing, Social Media, Public Relations, Communications, Events, Website Management, Product Launch, Collateral Management, Innovation, Trade b2b Marketing, Marketing process automation, App Management.

Experience

1. Associate Vice President Marketing

   Sony Pictures Networks India

   Apr 2023 — Present

Education

• Punjabi University

  HSC

  1999 — 2001

• Punjabi University

  Bachelor of Computer Applications

  2001 — 2004

• Indian Centre of Management and Human Resource Development, Pune

  MBA-Marketing and Information Technology

  2005 — 2007

• National Institute of Labour Education and Management NILEM, Chennai

  Diploma in Business Management

  2003 — 2003

Skills

• Vendor Management
• Public Relations
• Advertising
• Event Management
• Brand Management
• Business Development
• Strategy
• Marketing
• Team Management
• Product Launch
• Corporate Events
• Internal Marketing
• Management
• Collateral Management
• Marketing Communications
• Corporate Branding
• Marketing Management
• Corporate Communications
• Integrated Marketing