Parmanand Panwar
Growth Marketing | Retention & Lifecycle Marketing | CRM Strategy | Digital Campaigns
- Role
- Retention Marketing Executive at GoMechanic.in
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Parmanand Panwar
Hi, I\'m Parmanand! With a dynamic background in stock market and a zest for continuous…
Experience
Retention Marketing Executive
Mar 2024 — Present · Gurugram, IN
Led user retention initiatives using Moengage, Project Audience, and Tableau to analyze and improve user engagement.2. Designed and implemented targeted campaigns using Push Notifications, SMS, Inbox, and In-App messaging to increase user interaction.3. Worked closely with cross-functional teams to ensure effective communication strategies.4. Tracked and analyzed push notifications and SMS performance to optimize future campaigns.5. Conducted A/B testing to improve message effectiveness and boost click-through rates (CTR). Implemented user-specific targeting, shifting from a broad-segment approach to a personalized strategy.7. Improved customer support efficiency, enabling same-day issue resolution and increasing user satisfaction.
Education
Maharshi Dayanand University
Bachelor's degree, Art
Skills
- Online Gaming
- Logo Design
- Biotechnology
- Microsoft Office
- Coral Draw
- Graphic Design
- Adobe Photoshop
- Software Installation
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