Paris Pullen
Brand & Style Concierge
- Role
- Social Media Marketing Communication Specialist at Byparispullen Pullen Company
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
Experience
Social Media Marketing Communication Specialist
Jan 2013 — Present · Charlotte, NC, US
Collaborated with GQ Magazine, Indochino suits, match.com (blk), UR Welcome Fragrance oil, MRKT Trade Shows NYC (Men\'s NYFW), Studio Movie Grill, Mercedes-Benz, Hennessy Black, I.W. Harper Whiskey, Jack Daniels, Ciroc, Watchgang, Target, & Unilever. • Excellent communication skills, both written and verbal • A strong sense of what content works best across digital platforms with an eye for quality assets • Creative thinker with pro-active problem-solving skills & high attention to detail • Experience with Wordpress and/or graphics experience with Adobe Creative Suite (specifically Photoshop) • Familiarity with major social network formats on all social media platforms (Facebook, Twitter, Pinterest, Instagram, Google+ and tumblr) with eye on and passion for emerging/new platforms and trends • Knowledge of automated posting tools and analytics dashboards for major social platforms • Proven track record of delivering quantifiable results through the creation, implementation, analysis, and day-to-day management of multi-platform digital marketing campaigns. • Experience in Podcast, Native & Affiliate advertising - including publisher management, partner performance evaluation & budget optimization • Comprehensive understanding of core paid media elements – ad auctions, relevance scores, creative & keyword optimization, audience targeting & post-click experience optimization • Working knowledge of: Google Analytics, Google Ads, Facebook Ads Manager • A high level of comfort with numbers, backed by strong MS Excel chops • Strong communication skills, both verbal and written • Excellent organizational, interpersonal, and time-management skills • High sense of ownership and capable of driving multiple parallel projects to successful completion • Positive, customer-focused approach and the ability to adapt to change is critical
Education
John H.Patterson Career Center
Certificate Of Completion, Graphic Communications
2002 — 2006
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