Daniel Parent
- Role
- Lifecycle Marketing Specialist at WHOOP
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Daniel Parent
Creative and reliable professional with a proven track record of managing marketing…
Experience
Lifecycle Marketing Specialist
Jul 2022 — Present
Briefed, built, and disseminated over 250 email/in-app campaigns focused on driving member sales and retention leveraging Klaviyo and Iterable Managed and executed marketing calendars which contributed to over in revenue in 2022 Conducting A/B testing and analysis of email marketing efforts, including subject line testing and creative layout, to develop best practices for ongoing optimization of email campaigns Work with in-house Design Team to create…
Education
Isenberg School of Management, UMass Amherst
Bachelor's degree, Hospitality Tourism Management
2016 — 2019
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