Paras Sharma
Performance Marketing Specialist | Project Manager & Sales Lead | Driving Revenue through Paid Ads, Lead Gen & Team Leadership
- Role
- Performance Management Specialist at Tutorialspoint
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Paras Sharma
I thrive at the intersection of data-driven marketing and human-centric sales. For the past 4 years at Tutorialspoint, I have specialized in scaling the organization through performance marketing and high-impact paid ad campaigns.Beyond the metrics, I’ve taken on a dual role as a Sales & Marketing Manager for Tutorix, where I manage the entire revenue lifecycle from generating high-quality leads to leading a sales team to close the deal. I don’t just find the audience; I build the strategy that converts them into loyal customers.
Experience
Performance Management Specialist
Oct 2021 — Present · Hyderabad, IN
Developed and executed end-to-end Digital Marketing strategies to increase brand visibility and user acquisition.~Managed and optimized Paid Ads (Google, Meta, etc.) with a focus on maximizing ROI and lowering Customer Acquisition Cost (CAC).~Leveraged data analytics to refine targeting, ad copy, and landing page performance.
Education
ICFAI Business School
PGPM, Marketing
2019 — 2021
New Delhi Institute Of Management
Bachelor of Business Administration - BBA, Business Administration and Management, General
2014 — 2017
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