Paramita Pal
Product & Marketing Sr Executive- Financial Services/Payments, GM, CXO; Wharton MBA
- Role
- Head of Customer Experience, Us Consumer Bank at TD
- Location
- Mount Laurel, NJ, US
- LinkedIn followers
- 500 followers
About Paramita Pal
Financial Services senior executive with more than 23 years of experience in Consumer Lending, Retail Credit, spanning marketing strategy & execution, product and P&L management, consumer insights/analytics and customer experience.Established track record for of leading transformational growth for multi-billion businesses while serving across various leadership spaces.Specialties• Drive legendary Customer Experience strategy, through omni channel Experience Design, Voice of the Customer, Voice of Employee, Experience Engineering and Customer Journey programs• Product Management/ Product Strategist/ Product Development & Launch/P&L management• Marketing Strategy & Research; Loyalty, Rewards and Retention Programs Development, Launch & Management, commercial /small business/merchant development• Relationship Management/Client Development• Multi Channel Marketing: Digital, Social Media, Mobile, Online, Mail, Store• Consumer Marketing/Branding Strategy/Targeting/Contact Strategy• Competitive and Market Intelligence • Customer acquisition, activation, retention & loyalty, cross-sell/up-sell• Budget Management• Partner/Vendor /Creative Agency Management• C-Level Presentations
Experience
Head of Customer Experience, Us Consumer Bank
Jan 2023 — Present
Education
Jadavpur University
Bachelor of Electrical Engineering, Electrical Engineering
The Wharton School
MBA, MBA, Finance, Strategy, Gen. Mgmt
Skills
- Consulting
- Analytics
- Campaign Management
- Credit Cards
- Product Marketing
- Leadership
- Cross-Functional Team Leadership
- Marketing Strategy
- Product Management
- P&L Management
- Strategy
- Digital Marketing
- Partner Management
- Offer Development
- Business Analysis
- Management
- Program Management
- Mobile Devices
- Competitive Analysis
- Financial Services
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