Parag Dhoke

About Parag Dhoke

A highly motivated professional with over 17 years of experience in Analytics, Business Intelligence, Data Integration, and Campaign Management. Proven leadership and teamwork skills, with a strong ability to deliver results with minimal supervision. Committed to leveraging expertise to drive organizational goals and contribute to success through the implementation of best practices.Having Following SAS Global Certifications:• SAS Certified Base Programmer for SAS 9.• SAS Certified BI Content Developer for SAS 9.• Completed Tech Mahindra Program in Data Science through UpX Academy.

Experience

1. Data Engineering Associate Manager

   Accenture

   Dec 2021 — Present · Mumbai, IN

   Job responsibilities:• Team Management: Serve as Scrum Master for the team, facilitating Jira story creation and leading key sprint ceremonies, including Daily Stand-ups, Sprint Demos, Sprint Planning, Backlog Refinement, and Sprint Retrospectives. Successfully cross-trained 8 team members in SAS CI360 Direct, enhancing their skill sets and overall team versatility. Managing a team of two resources working on SAS RTDM and SAS CI360, ensuring efficient collaboration and project delivery. Oversee task allocation and provide guidance to team members to ensure timely completion of Jira tickets in each sprint with zero backlog. Manage leave tracking, shift allowances, training completion, and other administrative tasks to ensure smooth team operations.• Technical Lead: SAS CI360 Direct Campaigns: Engage proactively with key stakeholders to gather and understand business requirements. Deliver comprehensive support throughout the entire process of launching marketing campaigns, from strategy development to execution and optimization. Offer continuous insights and recommendations to enhance campaign performance and drive better results. Support post-campaign analysis and reporting to evaluate performance and derive actionable insights. Offer product mentorship and share best practices for maximizing the use of available tools, software, and capabilities. Provide comprehensive support for all marketing segmentations, post-processes, tasks, and workflows. Design and execute batch campaigns in SAS CI360 Direct: Engage, leveraging MMS, email, OBTM, and various other communication channels. Validating flow-chart of Campaign from Client. Designed batch campaigns for a range of use cases, including plan upsell, add-a-line, device upgrades, proactive retention triggers, and prepaid lifecycle management, among others. Conducted a waterfall analysis of counts for each business rule to assess its impact on the target base.

Education

• Sydenham Institute of Management, Churchgate, Mumbai

  MMS ( Operations Management ), Operations Management

  2005 — 2007

• Doctor Babasaheb Ambedkar Technological University

  B.Tech, Mechanical

  1999 — 2003

Skills

• Analysis
• Business Process
• Customer Relationship Management (Crm)
• Management Information Systems (Mis)
• Project Management
• Program Management
• Sas Business Intelligencei Content Developer
• Sas Data Integration Deveoper
• Competitive Analysis
• Crm
• Team Management
• Requirements Analysis
• Business Analysis
• Business Analytics
• Six Sigma
• New Business Development
• Management
• Business Intelligence
• Analytics
• Mis
• Base Sas Programmer
• Business Development
• Analytical Skills