Paul Plant
Co-founder & Director @Bigfive Digital
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WORK HISTORY
Co-founder & Director @Bigfive Digital
BigFive Digital provides thought-leadership, news, networking, research and insights to companies that are actively engaged in the fast-moving and rapidly growing digital local commerce ecosystem across the Africa and Middle East region. We define the digital “big five” as the five key sectors that are driving technology adoption among local small businesses throughout Africa & The Middle East: Search, Social, Mobile, Location, and Payments. Highlight of each BigFive Digital year will be a two-day networking conference, BigFive Summit, which will feature keynote speakers, thought-provoking presentations and panel discussions on the latest trending topics and technology developments that are influencing the Africa & Middle East digital landscape. BigFive Summit will also feature an exhibition area for companies involved in the supply and fulfilment of digital enablement and fulfilment products for SMME\'s.
EDUCATION
Kirkley High, Lowestoft
Marketing & Economics
ABOUT PAUL PLANT
I am an experienced Strategic Marketeer, Digital Thought Leader, Entrepreneur and Change Agent, and I have been privileged to have worked with some of the world\'s largest media and telecoms companies. I am genuinely excitedby the opportunities presented by new and emerging technologies, and I consider myself fortunate to have been involved with some major change initiatives and role model digital transformations inside some iconic organisations. My approach is to apply strategic market and customer insights, aligned to a strong commercial focus, to bring about sustainable and profitable change, to companies of all sizes, regardless of industry or sector. BigFive Digital has been created to champion technology adoption within the local small business sector throughout Africa & The Middle East. Our aim is to provide meaningful news, networking and business development partnership opportunities for the diverse range of media and technology companies delivering Search, Social, Mobile, Location and Payments solutions to SMEs. My experience and working knowledge is extensive. I have served on the Board of SIINDA (The Search & Information Industry Association), a pan-European non-profit organisation that serves media publishers and companies operating within the local commerce ecosystem. I am also an advisor to The Asian Local Search & Media Association in Asia, plus I have worked for PwC as a subject matter expert in the directive media and telecoms sectors. I keep in constant touch with the latest new technology developments by being highly active in the Digital Start-Up and Incubation arena. The first start-up I got involved with was mexgrocer.co.uk, a specialist online food retailer, which has been a great success, being named by both The Times and The Independent as one of the Top 50 food websites in the UK. I am presently hugely excited by PostTag, a start-up that I co-founded with a former Creative Director of BBDO. PostTag is an innovative solution providing \"front-door accurate\" navigation to drivers via a simple online application. Check it out at posttag.com.
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