Paolo Mastropasqua

Senior Copywriter @Metodo Merenda

Milan, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2024 — Present

Senior Copywriter @Metodo Merenda

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EDUCATION

2019 — 2020

Accademia Branca - Milano

Attestato di Completamento

2016 — 2016

Drink Factory - Bologna

Attestato di completamento

2016 — 2016

Bar Project - Bari

Attestato di completamento

2020 — 2020

Sake Sommelier Association

Sommelier di Sake

2015 — 2015

Campari Academy - Milano

Attestato di Completamento

2017 — 2018

AIS Sommelier

1° Livello

2005 — 2010

I.T.I.S. G.Ferraris Liceo Scientifico Tecnologico - Molfetta

Licenza Tecnico Scientifica

2018 — 2018

Drink Factory - Bologna

Attestato di Compleatamento

2017 — 2017

WSET Award in Sake tramite La Via Del Sake

Attestato di Completamento

2011 — 2011

Professioni Future

Attestato di completamento

2014 — 2014

Notthingam Forest - Milano

Attestato di Partecipazione

2020 — 2021

Digital Coach

𝗠𝗮𝘀𝘁𝗲𝗿 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴

ABOUT PAOLO MASTROPASQUA

Welcome!\"(R) Evolution is the Only Solution cit. Tempo (Yes, the handkerchiefs) Evolution is the guideline of mankind. Today, like yesterday, and like tomorrow, each of us is called to progress Do you know, Digital Transformation Digital is the added value of every business, in every sector. But how and when it is truly winning Where a simple but powerful word really develops by expressing itself effectively. At the time when the Marketing finds the right gear for its devices. Many possibilities, many actual difficulties, and one solution: Design and develop strategies, test, control, and restart. It is a loop, infinite, and multi-channels that have the duty to never neglect a fundamental activity: Copywriting. Intended as the art of expressing the added value of any product or service with one or more words. And here I am, Using a typical bartender appellation, given my many years of experience in the beloved F&B sector, I define myself as a Flair Copywriter with a passion for versatility that, a Digital Marketing strategy, must make it\'s own to be successful and always be focused on the most important aspect: The user. UserFirst therefore, from here passes the structure of the Funnel that determines the organization of the Customer Journey and the various steps that are on the other side of the screen it is led to perform. Direct response copywriting; Inbound marketing and funnel; User experience; These are the characteristics on which I base my business. What I want to do Career consultant for those who don\'t want to stay behind: Identification of the objective, development of the omnichannel strategy, and positioning on the market; Technical and artistic advice in the implementation of \"\" strategies for those who want to achieve concrete results; How Market analysis in relation to and business goals; Identification of the target audience; Design of the sales funnel; Copy development for, DEM, and campaigns aimed at conversion. Taking Care of the to make the interaction sincere, transparent, and comfortable. And you, ready to get to the next checkpoint Your connection is the first step, we\'ll take care of the rest Together!

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Paolo Mastropasqua — Senior Copywriter at Metodo Merenda in Milan, IT | Unifers