Paola Neri

Global Digital Lead @PHD

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2023 — Present

Global Digital Lead @PHD

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London, GB

Leading the Global Digital team for a big Automotive brand, driving innovation across SEA, Social, Programmatic and SEO. Collaborating with key internal and external stakeholders, including senior executives and global partners, to deliver impactful digital strategies. Mentoring and inspiring a high-performing team, fostering a culture of excellence and continuous learning.

EDUCATION

1997 — 2002

Liceo Classico G. Mazzini, Genova

Diploma, Maturità Classica

2006 — 2007

Istituto Europeo di Design

Master, Pubblicità

2002 — 2006

IULM University

Laurea, Relazioni Pubbliche e Pubblicità

SKILLS

SalesMedia PlanningDigital StrategyOnline AdvertisingAd NetworksAdvertising OperationsMedia StrategySocial Media MarketingBartendingWeb AnalyticsWeb MarketingE-CommerceGoogle AnalyticsAdvertisingDigital MarketingMobile AdvertisingDoubleclickMobile MarketingAffiliate MarketingMarketing DigitaleMarketing OnlinePubblicità OnlinePubblicitàStrategia DigitaleStrategia MediaticaOnline MarketingDigital MediaVenditeDisplay Advertising

ABOUT PAOLA NERI

Global Digital & Communication Expert. I\'m a versatile marketing generalist with digital at the heart, I excel at seeing the bigger picture. My expertise spans the entire communication ecosystem: brand/content strategy, comms planning, digital/social, CRM, content production, and influencer strategy. I thrive at the intersection of creative and media, leveraging data & insights for optimal strategic approaches.My career includes significant international experience across local (Italy), regional, and global headquarters. I\'ve led global digital transformation, driven European digital strategies, and integrated cutting-edge digital thinking into creative projects. I bring strong business acumen and am obsessed with outcomes. A collaborative doer with excellent relationship-building skills.

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Paola Neri — Global Digital Lead at PHD in London, GB | Unifers