Pankaj Sharma

Head of Marketing

Role
Head of Marketing at Marketdigits
Location
Pune, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Pankaj Sharma

Enterprising Leader with extensive experience of over 11 years in overcoming complex business challenges and making high stake decisions; rich experience in spearheading all aspects of Digital Marketing (Paid Marketing, Advertisement, Social Media & Email Marketing, Marketing Communication, SEO Campaigns, Media Planning, Strategic Alliances) & Client Management with key focus on top & bottom-line profitability across multiple domains such as Market Research, Hospitality, Social Media, KPOs & e-Commerce Visionary professional with skills that reflects year-on-year success in achieving business growth objectives and optimizing the entire value chain of business for achieving the targeted top & bottom-line profitability; successfully planned & executed multi-media campaigns for objective-oriented ROI-based marketing plans Skilled in conceiving & implementing digital marketing strategies across various channels like display, social, affiliates, content partnerships that fuelled market-place presence, revenue growth, brand visibility & loyalty, traffic & conversion Proven excellence in breaking new avenues, developing business from scratch & driving revenue growth and proactively conducting opportunity analysis by tracking market trends & competitor moves to achieve market-share metrics; successfully strategized the long-term business directions by positioning brand & developing the right value proposition to offer it as the best choice for the target customer to displace other brands Restructured operations & introduced important measures to bring in brand development, profitability for business processes; combined multi-disciplinary experience across Branding & Marketing, Strategy, Industry Analysis, Growth Ownership with hands-on approach to nurture an organization with limited resources Notable success in optimization of the website by coordinating across multiple teams including sales, development, offsite marketing, publisher relations; successfully managed the architecture & flow of main portals & micro websites encompassing Website Design Edits, CTAs, Easy-To-Use Navigation Structure, Title, Meta Tags, Additional/Unique Content Ideas, Points based on Google Crawl Stats, Errors & so on Broad-based expertise in leading the marketing functions including promotions, media planning, advertisement, SEO, website marketing. excellence in developing and implementing innovative advertising and marketing strategies that accelerate product awareness, cus

Experience

  1. Head of Marketing

    Marketdigits

    Mar 2024 — Present · Pune, IN

Education

  • LNCT Bhopal

    B.E., Electronics & Telecommunication

    2000 — 2005

  • L.N.C.T. Bhopal

    B.Tech, Electronics and Telecom, First

    2001 — 2005

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Pankaj Sharma — Head of Marketing at Marketdigits in Pune, IN | Unifers