Panagiota Babadelis
Senior Director at Berkeley College
- Role
- Senior Director, Marketing and Communications at Berkeley College
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Panagiota Babadelis
Bilingual Business Management & Marketing Professional | Strategic, Results-Driven, and People-Focused
Experience
Senior Director, Marketing and Communications
Jan 2025 — Present
Strategic Leadership and Department Oversight- Led, mentored, and oversaw s strategic team of 13 employees across Creative Design, Marketing, PR, Recruitment Services, SEO, and Web- Implemented clearer workflows, cross-team coordination, and more efficient project prioritization, reducing turnaround time and improving accuracy across deliverables- Strengthened interdepartmental relationships, resulting in more unified messaging and improved outcomesReturn on Investment- Facilitated cross-functional partnerships across Marketing, Recruitment, and Institutional teams, driving the successful closing of two Corporate Learning Partnership contracts, expanding value-added opportunities with five key marketing partners, and generating a seven-figure marketing attribution impact that demonstrated clear ROI and elevated marketing’s role as a strategic revenue driverInnovative Communications and Partnerships- Curated and executive produced the Teach Me Something podcast, elevating the institution’s positioning at the intersection of higher education and real-world learning, increasing community engagement, creating a storytelling platform for students, alumni, and partners, and delivering $270K+ in added value and two direct enrollments within five months, with the podcast ranking in the top 36% of industry engagement- Built and managed 30+ brand and partnership, vendors, and agency relationships
Education
Berkeley College
Master of Business Administration - MBA, Management
Berkeley College
Bachelor of Business Administration - BBA, Marketing Communications
2020 — 2021
Berkeley College
Associate of Applied Science, Marketing Communications
2018 — 2019
Tech NYC
Decoded Futures - AI Cohort 2, Artificial Intelligence
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