Prasad Pammidimukkala

About Prasad Pammidimukkala

I am a product management professional with over 15 years of experience in data networking, storage, and cloud industries. While anchored in product management, I’ve gained invaluable hands-on experience in product development, marketing, and business development.Defining innovative products by working closely with engineering teams, bringing new products to market through cross-functional collaboration, formulating strategies for revenue and market share growth including alliances, and managing through full product life cycle are core areas of my expertise.COMPETENCIES• Annual Operating Plan• Revenue and Volume Forecasting• Product Line Strategies• Portfolio Governance• Product Lifecycle Management• Monetization Strategy, Pricing & Packaging• Business Plans• Market and Product requirements• Competitive Analysis• Product and Solution Roadmaps• Customer Journey• Product Launches• Sales Enablement• OEM, Channel and Technology Partnerships• Press/Analyst Briefings• Customer Visits• Evangelism, Speaking Engagements• Sales/Marketing Programs/PromotionsACCOMPLISHMENTSMarket Validation. I managed the early customer and partner engagements for disruptive new products with the objective of validating and refining the value proposition, target markets, product mix, and go-to-market strategy. These engagements resulted in crystallizing the ideal customer profile, which in turn doubled the sales conversion rate and cut the sales cycle by 70%.Joint Solutions. I brought strategic solutions to market that integrated my product with products from technology partners that drove over $100M in annual revenue. For example, I successfully drove the overall program to deliver a Hybrid Flash Array, an integrated solution containing an acceleration appliance from my company and a storage array from a market-leading partner; I orchestrated the first successful customer deployment for the joint solution.Post-Acquisition Integration and Consolidation. Be it a startup acquisition or a merger of larger entities, I’ve streamlined the product lines to result in an optimized portfolio while minimizing disruption to customers, resulting in >$50M savings in inventory carrying costs and E&O write-offs.Outbound Product Line Management. I formulated an operating model for the Outbound function by using a customer journey framework and identifying clear lines of ownership between various cross functional organizations to avoid ambiguity and conflict. My team helped influence $75M-$100M worth of business per quarter.

Experience

1. Vice President of Product Management

   Extreme Networks

   Jul 2023 — Present

   I lead the cross-functional efforts around an AI-native, user experience driven cloud networking platform initiative.

Education

• University of Wisconsin-Madison

  M.S.

• University of Pennsylvania - The Wharton School

  MBA

Skills

• Product Launch
• Partner Management
• Storage Area Networks
• Management Consulting
• Lead Generation
• Professional Services
• Sales Process
• Forecasting
• Strategic Partnerships
• Thought Leadership
• Cloud Computing
• Mobile Devices
• Demand Generation
• Collateral
• Crm
• Product Marketing
• Salesforce.com
• Analytics
• Mergers & Acquisitions
• Strategic Alliances
• Strategy
• Enterprise Software
• Integrated Marketing
• Business Case
• Product Lifecycle Management
• Storage Virtualization
• Storage
• Consulting
• Marketing
• Leadership
• Channel Partners
• Selling Skills
• Business Alliances
• Solution Selling
• Business Planning
• Business Development
• Go-to-Market Strategy
• Networking
• Competitive Analysis
• Start-Ups