Pamela Warren
Top Performing Manager in Cable, Broadcast, Radio and Digital Advertising in Miami and Philadelphia
- Role
- Manager, Strategic Partnership-network Ad Sales Comcast East Division at Comcast
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Pamela Warren
Top performing National/Regional Media Manager/Director with experience in Cable, Broadcast Television, Radio, Digital, VOD, OTT, Out of Home sales and marketing. Strong portfolio of successes orchestrating the development, management and growth of key clients and accounts. Reputable for elevating existing account expenditures into top revenue performers, while also developing lead generation and new account development. Business expertise in National and Regional Sales. Results driven, self motivated, highly resourceful team player. Specialties: Agency negotiation, Digital and OTT sales and multi platform opportunities. Detailed knowledge of programming, ratings, and inventory control.
Experience
Manager, Strategic Partnership-network Ad Sales Comcast East Division
Jan 2016 — Present · Philadelphia, PA, US
Responsible for the strategy and tactical execution of sales activities related to the national Network/Cable Media and Entertainment Division.• Oversee and manage daily NCC avails – pricing, ratings, packaging and execution• Manage Account Planning team’s workflow - responsible for $45M annual budget.• Work with the DOS’s in the markets regarding inventory and pricing as well as visibility in the markets.• Develop sales practices and strategies-responsible for 25% increase in sales.• Develop and manage client and agency relationships in NY and LA to monetize the Tune-In business in the markets. Established relationships that resulted in close to $1M in new business.• Participate in agency/advertiser face calls on a regular basis to build/strengthen relationships• Work with Sales Directors in NY and LA and the MSP’s in other Divisions to implement pricing and packaging. Responsible for creating and executing financial reports resulting in increased revenue and share in the East Division.
Education
University of Miami
BA
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