Pamela J.
Digital Marketing | Marketing strategy | Event Management
- Role
- Digital Marketing & Events Manager at AIM Solder
- Location
- Providence, RI, US
- LinkedIn followers
- 500 followers
About Pamela J.
Over 10 years of experience in marketing strategy, social media, analytics, internal communication, and event management. Detail-oriented, self-motivated, proactive, and bilingual (Spanish/English).
Experience
Digital Marketing & Events Manager
Jan 2025 — Present · US
Data-Driven Digital Strategy: Lead strategic digital planning for customer acquisition, engagement, and retention, leveraging digital analytics & optimization to maximize ROI.• Omnichannel Digital Execution: Drive performance advertising, email marketing & automation, and content & platform management to enhance brand strategy & consistency across all digital channels.• Strategic Event Leadership: Drive event strategy & execution for both in-person and virtual events, including vendor & partner relations.• Omnichannel Event Optimization: Manage event promotion & engagement through multi-channel digital promotion, ensuring efficient budget & resource management and delivering measurable event ROI analysis.• Operational Event Excellence: Oversee event operations & logistics and ensure seamless on-site management.• Drive Regional Market Expansion: Integrate market intelligence, develop localized content, and represent the brand to expand LATAM brand presence and market penetration. • Enable Sales & Communication Synergy: Facilitate effective communication strategy and content localization to support LATAM sales enablement and marketing alignment.• Content Localization & Translation: Ensure culturally relevant content.• Team Leadership & Mentorship: Lead, mentor, and develop team members.
Education
Universidad Europea
Student exchange program
2009 — 2009
Universidad del Valle de México
Marketing Degree , Marketing
2006 — 2010
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